Carlos is responsible for the Strategy of a big diversity and large number of advertisers. His professional career has been characterized by contributing to the growth of brands through media. He has a comprehensive vision of Media & Communication, from creativity to the connection points between brands and people.

His current role is to apply Starcom’s Philosophy (The Human Experience Company) in the communication campaigns of the agency advertisers. Carlos strongly believes in generating emotional connection with people. Media and experiences play a fundamental role when it comes to achieving it.

He was born in Madrid, where he has developed his professional career in the most important Communications & Media agencies. He worked both in digital and strategic roles, for first class advertisers and, in very varied categories. Therefore, it allows him to have a multidisciplinary vision of the world of communication.